
Friday, 11 December 2009
Final adjustments
Thursday, 10 December 2009
'AJ's Salon' advert
Wednesday, 9 December 2009
Poster final
Friday, 4 December 2009
Final adjustments...

Thursday, 3 December 2009
Paint job
This was that you can clearly see the flash against the backgroud in which it had been taken
This problem was easily solved by opening up the picture in pain and simply filling the part where the the flash was with the same colour as the backgroud. The Spray can tool helped our majorly with this proces...
Wednesday, 2 December 2009
Disaster on front cover 2

" Portishead traffic lights covered up to help prevent traffic jams along the high street and cabstand area " We thought this was a good caption to put in because it told us how the picture related to the story, for example the traffic lights being covered causing Portishead to have 'no safe roads'
Tuesday, 1 December 2009
3rd.....

The first major change we made was we put in a background colour. We did this as we noticed on most of the posters we looked at had a background colour and we thought it would make our poster look a lot less plain. We also put the words 'when you collect 4 tokens' in a bubble. We did this because before we thought that we words didnt flow that well and it was a bit 'bitty'. We took away the capital on the word 'when' so it didnt look like a new scentence and it flowed a bit better. We also took away the one banner and put in 2. We did this so that the words 'FREE BOOK' stood out more. We also changed the colour as the salmon colour of the other banner didnt go well with our background so we had to choose a colour that went well with it. The final thing we changed was the angle that the book was placed on the poster. We did this as we thought at this angle it fitted in better with the text.
Saturday, 28 November 2009
2nd draft.

We kept the font and what it said we just changed a few things on the book to make it look not so empty. We changed the colour of it as we thought the colour on the previous one was a bit simple. We made it not so bright so we tonned it down abit and we also added a texture to it so its not so plain and looks like there is abit more going on.
Below the title we also put in a line from a magazine as we noticed this was a common convention done on the front of books. We made it two words so it was catchy and to the pont.
Thursday, 26 November 2009
1st Draft.

As you can see we have made the word 'FREE' a lot bigger than the rest of the font on the page. We put the banner in at the bottem so that it adds a bit more colour to the page and so its not just a plain white background. The 'When you collect 4 tokens' is on its own so it isnt crowded by to much as it is quite important information. The title of the newspaper along with the logo is placed at the bottem. This was our first draft as we wernt completely happy with the poster and thought a bit was needed on the books front cover.
We chose the name 'back2back' as we thought it went well with the photo and perhaps indicated that they were close (back2back) but something happened going by the look on their faces.
Tuesday, 24 November 2009
Layout
When somthing is advertised whether its free or a cheap price they will always make that the first thing you see to bring you in and make u read more and thats when you find out that there may be a catch. Using this technique we figured we would have to do advertise that this book would be free but that there was a catch to it.
The catch that we were going to use to link it to our newspaper was that you have to collect a certain ammout of tokens that will be in our newspaper to be able to claim this book as a free book.
So altogether we put together a list of all the things that would need to be advertised on our poster;
- The free book you can claim
- The word 'FREE' in a large print to it grabs readers attention
- The fact that it was a author who lives in Portishead so the readers of the Portishead Beacon would take more of an interest and has a link to our local newspaper
- The catch to getting the book free, collecting tokens
- What local newspaper it is linked to.
Sunday, 22 November 2009
photo on book...

Saturday, 21 November 2009
research on front covers

This was the second book we analysed. Already we could see it was very different to the one above in many ways. Firstly the background of the book was convered in one photo. The title of the book was placed at the top of the page and wasnt displayed that clearly. The authors of the book stood out more than what the title did which i dont think was right. With the photo you could see straight away that it was about a boy and a girl. The impression you get is that they are perhaps together as a couple but as they are leaning away from eachother, maybe they arnt that close.
Poster
We started off by looking at posters that newspapers had produced on various differend events. We looked into what sort of things they advertised and made a poster about. We came accross posters that advertised the Brdigewater carnival, saving the cadbury factory, keeping a green environment and advertixing jobs.
We did consider doing a poster like the one we had seen on the Bridgewater carnival until I remembered ages ago an advertisment in the Bristol Evening post about a range of books you could order along with the evening post and you would recieve the first one free.

We took a liking to this idea and thought it would be a good idea to do a similar advertisment in our poster.
As our newspaper was based in the town of Portishead we had to make what was advertised on our poster link to Portishead.
So as we were keen on the idea of advertising a free book, the next step was to link this 'book' to Portishead. Our first idea was to advertise a book about Portishead, but then we remembered theres already a large leaflet that goes out often advertising many things about Portishead. Our next idea was to have the book as a story and somehow the story would link to the town Portishead, but we didnt think this would have a mojor link to Portishead. Our final idea and the idea we decided to go with was to have this book written by a Portishead author, so it is fully linked to Portishead and would take a major interest to the readers of the Portishead Beacon.
Friday, 20 November 2009
Radio adverts
http://www.avonandsomerset.police.uk/operations_and_initiatives/relentless/radio_ads.aspx
http://www.186media.com/media/miscellaneous/Write%20Kit%20sample%20radio%20script.pdf
Having read the adverts listed above and listened to local radio adverts, we discovered that few radio stations promoted a local newspaper. Additionally, we found out that several common conventions existed within most radio adverts. These were as follows:
- they were generally very 'cheesy' and cheap, thus making the advert recognisable
- a tagline was employed to distinguish the product/ company/ message from other competitors
- the company/ product/ message, its telephone number, its features and its e-mail address were repeated constantly
- various sound effects were used and reflected the mood and/or subject
- conversations were fast paced
Having analysed the radio adverts listed above, we set to work on creating our subsidiary task. We began by brainstorming plot ideas. Several ideas were thought of, for example a conversation between a mother and daughter, whom the little girl tries to persuade her mother to buy her 'The Portishead Beacon,' having failed to persuade her to buy her chocolate and a 'gossip' magazine, but ultimately, we decided to use a conversation between a captain and a lighthouse keeper as our radio advert plot. In the radio advert, the captain asks for a news update around the Portishead area, to which the lighthouse keeper replies that the latest edition of 'The Portishead Beacon' has been printed. He highly recommends that the captain should buy his copy as soon as possible and following on from this, the pair discuss the content of the newspaper e.g. local heroes. Towards the end of the radio advert, the captain is so excited about buying his edition of 'The Portishead Beacon,' that he sails off course right in the direction of large rocks.
Below is the transcript for our radio advert:
Captain: Ahoy there lighthouse keeper, what's the news in Portishead today?
Lighthouse keeper: Well captain, the new Portishead Beacon, it's just been published and I reckon you should get your ands on one immediately!
Captain: Aye, what's in this Portishead Beacon then?
Lighthouse keeper: Well, we got all the latest news; sports reports on all the local teams, upcoming events in the Portishead area ... oh, and you can find out about all the local heroes
Captain: local heroes, what's that all about then?
Lighthouse keeper: Its a regular feature on all those good folk that make Posset such a gurt lush place to live.
Captain: Shiver me timbers!; I'll buy one of these Beacons as soon as I moor up.
Lighthouse keeper- Hold on there matey, watch out for them rocks!!
Captain: Why you scurvey dogs, we be hold below thw waterline! Abandon ships, every man for himself!
Boat going aground, sound effects etc.
Tag line: The Portishead Beacon- shining a light on you.
We recorded the radio advert using an iMac computer application (Garageband). The software allowed us to record multiple tracks and interesting sounds. We began by recording the voices of the captain and lighthouse keeper. The voices were recorded from a distance to achieve a long distanced conversation sound, using the iMac's in built microphone. The voices were then manipulated to further achieve the sound of a long distance conversation i.e. 'large arena' master track. The sounds of a fierce storm and a washing/ swashing sea were recorded using the 'nature sounds' facility on garageband (no effects were added). The sound of the captain's ship going aground was recorded live from a sound effects website; exactly the same process was followed when we recorded the fog horn effect.
We attempted to emphasise the locality of 'The Portishead Beacon' in several ways. For example, the Somerset accent is sounded during the characters speech, which is a stereotypical convention amongst the population of Portishead. Also, the word 'Posset' is spoken in the radio advert, which is a local slang term for Portishead, again demonstrating that our newspaper is a local publication.
Of course, the radio advert had to be adjusted and changed throughout the production process. Initially, the gaps between speech were too long, but we decided that quick transitions between the captain's and the lighthouse keeper's speech would match the pace of a genuine radio advert.
Audience feedback- we asked three members of the Portishead public to comment on the radio advert. We asked them to discuss with one another some key points:
- whether the advert was informative- we asked this question to find out whether the radio advert achieved its main goal or not (informing people of the 'Portishead Beacon' and its conent).
- what they thought of the West country accents being portrayed- some people may be insulted by the steretypical West country/ Somerset accents; we would not want the advert to be offensive in any way- it is purely to promote the Portishead Beacon.
- whether they thought it was memorable- If people remember the advert, then the stronger the likelihood of them remembering the 'Portishead Beacon' and wanting to buy it.
Overall, the feedback was very positive. Firstly, no person in the group was concerned about the stereotypical West country/Somerset (In fact, some embraced it as comedic!!). This shows that in some cases, residents of the Portishead area accept that many people are stereotyped to talk in this way and would be happy for this generalisation to be broadcasted (pride?). The ultimate goal of our radio advert was to promote the newspaper. Our test confirms that this was aim achieved, as all three agreed it was informative and told the audience what the 'Portishead Beacon' strives for and encompasses. Finally, all three agreed the advert was memorable, which increases the chances of peopple wanting to buy the newspaper. Through this test, we discovered the importance of audience feedback.
Tuesday, 3 November 2009
Photoshop job

Monday, 2 November 2009
photos continued...
This was the second the the dance photos that we took. We prefered this one a lot more than the other one for many reasons. Firstly the angle and position of the camera when taking the photo was a lot better as it was infront of them so you could clearly see their faces and the moves that they were performing. Also they dont blend to much into the background like the other photo, as the girl in the red stands out quite brightly. Even though this is quite a good framed photo, the girls feet at the front are cut off which doesnt look very profesional and a bit odd.
Sunday, 1 November 2009
Second photo shoot
The photo shoot was with dance class in our school so it wasnt too much trouble to arrange.
Like the previous photos we wanted a group one and one of them dancing.
This was the first group photo we took of the group. The first thing u can see is the the colour of the picture is a bit dark and isnt that clear. Although the girls are in the right position we wanted them to be the girls along the front row are laughing and not looking towards the camera. For this reason we didnt decide to put this photo in our newspaper as we wanted it to be more serious and for them to be smiling.
This was the second group photo that we took. We felt this one was a lot better than the previous one for many reasons. One of the reason was that it looks a lot neater and tidyer than the one above. This may be because the girls either have their hands together or behind their back. They are also all looking at the camera and similing which genually makes the photo look a lot better. Although the lighting in the photo is still a bit dark this can be adjusted on photoshop by adjusting the brightness and contrast of it.
Friday, 30 October 2009
Finishing off local heros page 2
With the headline it took us a few attempts to get this right.
The first headline we thought of was 'local millionaire saves youth club.' The problem with this was that the way that the headline was laid out on the page it didnt look right. As the 'local' was above the 'millionaire' it looked out of place and the word 'club' was left on its own at the bottem.
We took this into consideration and realised that some of the words were going to have to be the same length to make it work. Also we realised another problem with what the headline said... as our story was mainly focused on the dance group we would have to make that the main focus of our headline.
We kept the word 'millionaire' as this was a main focus in our story and changed the word 'local' to 'Portishead' so it would fit better in the layout. We also kept the word 'saves' as it indicates something a 'hero' would do and changed the words 'youth club' to 'young girls dreams' so that it has more of a focus on the dancers.
With all of this put together, our overall headline was
'Portishead millionaire saves young girls dreams'
Another thing left to do was the caption for the photo. As our main photo was a picture of the group of dancers we had to say something about them and how they felt about the donation of 'Pete Jones'
We came up with....
'Portishead dance group, Audacity looking overwhelmed in their dance studio at the youth club'
Another common convention used in newspapers was at the end of a story most of the time they would put the editor and their email adress. So for this we made up names and made up email adresses for these people to make our artical look more authentic. This was put at the bottem of both of our local heros stories.
Sunday, 25 October 2009
Writing the story
We started off by basically summing up the story in the first paragraph by briefly saying what the story was about.
Pete Jones, the towns famous millionaire has decided to save the day when donating generous amounts of his own money to save the local youth club.
We then moved onto give a brief history about 'Pete Jones' and what else good he had done to the town of portishead.
Pete Jones, 59, is well known in and around the town of Portishead for his generosity and donations. When he heard that the youth club was being demolished as of lack of funding he decided to take instant action.
Mr Jones has been living in Portishead for 30 years and has contributed hugely to the town by donations to the Portishead health centre and summer activities for young children.
We then mentioned next a brief history about the youth club and what goes on there as saving the youth club was quite a big part of the story.
The youth club has been around for 15 years and is used massively by young children and adults throughout the town. Its open Tuesdays, Fridays and Sundays for different age groups to go down and engage in a range of activities from just hanging out with friends to making a mix of their own music.
On Monday and Thursday evenings it is used by the portishead dance group, Audacity, to come down and rehearse their performances for competitions and other events that take place
Like everything else we then gave a breif history of the backgroup of the dance group so people could understand the dance group a bit better and feel more involved.
The dance group, Audacity got together about 2 years ago. It all started with some of the girls going down the youth club on a Tuesday and Friday evening to practice dance routines that they had made up themselves, when a local dance teacher Kim Bill spotted them. She said “I knew instantly that these girls had talent. When I found out they had no teacher I went straight in and asked them if they’d like the opportunity to take up dance lessons and enter the competitions held nearby. I was extremely excited to take up this challenge.”
The dance group is now made up of a number of girls aged between 11 -16 who meet up for two hours on Monday and Thursday evenings to go through dance routines with their Choreographer, Kim Bill to get ready for their next competition which will be held in November.
So far in the two years that the dance group has been together they have won 5 gold medals at the Weston competitions and have also taken part in performing in local events such as the opening for the open air pool and events held at Cadbury house.
Kim stated that “if this youth club got demolished the girls would be devastated. I no my self and the girls are extremely great full for Mr Jones’s donation as it has allowed us to carry on with our competitions and succeed with the girls dreams.”
We were close to finishing our story but there was still a few things left to put it in...
We then had to mention what good would come in the future of 'Pete Jones' donation...
Kevin Smith, owner of the youth club said “we are exceptionally pleased with Mr Jones’s donation and that we can now keep the club up and running. We know that there are yet a lot off good things to come from the Children. Audacity are hoping to put on a show for the town of Portishead at the Victorian evening held in December to show their appreciation for Pete Jones’s contribution.
With the donation we can continue to carry on with the girls rehearsal and with a lot of hard work they aim to appear on the 2010 Britain’s Got Talent show.
Friday, 23 October 2009
Dance group photos
This was the second 'dance group in action photo'. With this one we thought we would experiment to see what it would look like and we didnt really like the outcome. The angle that the photo was taken was a bit odd and didnt get everyone in the photo. Also you cant really see the other girls faces it just looks like that the picture is focusing on the one girl at the front.
We wernt completely sure if we were going to use these photos or if we were what ones we would chose.
Wednesday, 21 October 2009
Start of local heros page 2
We thought of the local youth club as this is an important place to the people who live in portishead and holds many activities. We heard about a local dance group who train down there and took an inspiration from this.
Using the local dance group we needed to come up with a story that associated them with a hero/ someone who has helped them out. We came up with the idea that the youthclub was going to be demolished and that someone was helping to save it and then associate this in with the local dance group who train down there.
Tuesday, 20 October 2009
Monday, 19 October 2009
Finishing off local heros page

Saturday, 17 October 2009
Story on 'local heros' page
We started off by saying who the story was going to be about and some of the achievements that she has earned. We thought by putting this at the beginning it gave her a good look throughout the whole story.
In the twenty five years since she began coaching table tennis, Claire Crutchly has enjoyed many notable triumphs.
For example, six of her students have represented the club in the Bristol and District league, three others have competed for the South West region in the ETTA (English Table Tennis Association) veterans’ Grand Prix league and a selected few have competed in the English Open, an international championship run by the ETTA.
We then moved onto the history/background of 'Claire' and how she got in to her love for table tennis.
Claire has always had a love for table tennis. Between the ages of seven and eleven, she joined the Portishead under 14s club and on many occasions, represented the team in the Bristol and District League, often obtaining first place in division one (the highest category for her age group). During her teenage years, Claire’s ever improving talent was spotted by John Higgins, head coach of Grantham Table Tennis Academy. “I walked into the hall where the club was training and I saw this fourteen year old girl playing incredibly well” says Mr. Higgins. “I thought that if she were to join our academy, she would achieve great things”.
Once under Mr. Higgins’ wing, Claire trained extensively with rigorous exercises. Five months later, she was at a standard to compete in the English Open.
We then started to talk about a disaster that had happened to claire to make it quite a heart hitting story.
However in 1992, whilst playing a physically draining quarter final match against then champion Terry Hutchings, Claire’s leg gave way. She was rushed to hospital and was diagnosed with iliotibial band syndrome, a lateral knee pain that prevents any kind of sport participation.
However, with her positive attitude and her love of the game, Claire refused to give up on table tennis and decided that she would become a top level coach. “Seeing as I couldn’t play, I wanted a new challenge.”
We then moved onto saying how she had become a 'local hero' and everything that she has done for the people she trains.
A year after her accident, Claire qualified as a Level Four ETTA -approved coach, (the highest coaching grading.) She booked a regular slot at the Portishead Redcliffe Bay Hall and purchased table tennis equipment. There was a big turn out for her first session and numbers continue to grow today. The ‘Portishead Spinners’ (the clubs nickname) runs on a Monday, Thursday, Saturday and Sunday, 6:30-8:30 at Redcliffe Bay Hall and invites players of all ages and abilities.
“It’s really great to see so many people getting involved in a sport that can be both fun and
competitive.” Claire said, smiling proudly. “I feel happy in giving the players the opportunities that others have given me during my table tennis career.”
“Claire’s a great coach” says Sarah Coggins, a division one competitor. “She’s very patient and she manages to balance fun activity with competitive play.”
Instead of just finishing the story here we thought we'd mention one major acheivement clarie has had with one of her players and how she has made that happen for him.
‘The Portishead Spinners’ club has had its fair share of top quality players in recent years. James Thompson, 17, entered the Stiga Masters championship in 2003 and finished with a gold medal around his neck after beating the reigning champion Dom Johnson in a close scoring
match of 19-17.
“It was a hard match against Dom, but it was definitely worth it. Every time I look at my medal I think of my achievement but I am extremely great full for Claire’s faith in me and all the help she’s given me to accomplish this.”
We finished the story up with saying why she is such a local hero today and the rewards she gets from doing what she does best.
In 2005 Claire received an MBE for her outstanding contribution to the sport. The reward was presented to her by none other than John Hilton, 1980 European table tennis champion. During his speech, Mr. Hilton said that Claire is “an outstanding player, but an even better coach”.
We hope to hear more of Claire’s successes in the future.
Thursday, 15 October 2009
inside page continued...
